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Monthly Archives: May 2017

“Driving Toward CRM 3.0 in the Automotive Industry” – Tom Colucci and Daniel Rubin

“Driving Toward CRM 3.0 in the Automotive Industry” – Tom Colucci and Daniel Rubin

May 18, 2017

“Social Media Marketing: A Practitioner Guide” – An Interview with Marc Opresnik

“Social Media Marketing: A Practitioner Guide” – An Interview with Marc Opresnik

May 10, 2017

“The Driver in the Driverless Car” – An Interview with Vivek Wadhwa

“The Driver in the Driverless Car” – An Interview with Vivek Wadhwa

May 3, 2017

A D V E R T I S E M E N T

Recent Posts

  • “Does Marketing Need Curtailment for the Sake of Sustainability?” – Philip Kotler
  • ‘Social profit orientation’ can help companies and nonprofits alike do more good in the world by Leonard L. Berry, Lerzan Aksoy, and Tracey Danaher
  • “Understanding Hallyu: The Impact of Korean Pop Culture” by Sanya Anand and David Seyheon Baek
  • “Go-to-Market (GTM): A New Definition” – Karthi Ratnam
  • “Jobs-to-be-Done for Government” – Anthony Ulwick
  • “The Power of Superconsumers” – Christopher Lochhead, Eddie Yoon, & Katrina Kirsch
  • “Zoom Out/Zoom In – Making It Personal” – John Hagel

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