EXTRA!!! Join the Marketing Journal LinkedIn Group >>
The Marketing Journal is an online resource bringing together business executives, marketing thought-leaders, professionals, and practitioners, to:
- Learn about next practices in marketing and branding
- Interview thought-leaders, executives and CMOs on the future of marketing
- Examine and understand the specific factors that contribute to improving the effectiveness of marketing strategy and execution
- Develop recommendations for creating and sustaining an innovative marketing discipline within your organization
- Foster discussion of lessons learned
- Analyze and comment on industry-shaping news
- Create a framework for measuring new marketing performance criteria
- Nurture a worldwide community of marketing professionals
Thought-leaders include:
- Philip Kotler (advisor)
- John Hagel III
- John Seely Brown
- Tom Davenport
- Orly Zeewy
- Jamshed Dubash
- Anthony Ulwick
- Javed Matin
- Christian Sarkar (editor)
and more.
If you are interested in submitting an article or a book for review, contact editor [at] marketingjournal.org.