The Marketing Journal

About
Interviews
Articles
Videos
Book Reviews
Views

Monthly Archives: April 2020

DISCUSSION: “The Story and Model of Haier Group”

DISCUSSION: “The Story and Model of Haier Group”

April 29, 2020

“Avoiding Dumb Digital Marketing in a Smart World” – Raj Sachdev

“Avoiding Dumb Digital Marketing in a Smart World” – Raj Sachdev

April 21, 2020

“Marketing Through The Crisis: 7 Ideas” – Christopher Lochhead

“Marketing Through The Crisis: 7 Ideas” – Christopher Lochhead

April 10, 2020

“Brand Solidarity: Collaboration in a Time of Crisis” – Ivan Gurkov

April 6, 2020

“Viral Flows” – John Hagel

“Viral Flows” – John Hagel

April 3, 2020

Sign Up for Updates

Email Address*

Name

Recent Posts

“Artclones: the Digital Licensing of Sculptural Masterpieces” – An interview with Giorgio Gori
“Improving Return on Attention in the Idea Business” – John Hagel
“How to Define Your Market using Jobs-to-be-Done” – Anthony Ulwick
“Three ways for Sony to avoid getting left behind by Microsoft” – Hamza Mudassir
BOOKBUY ALERT: “Category Design Kills the Minimum Viable Product and the Blue Ocean Strategy”
“Prison Brands: Regenerative Justice as a Business Model” – Christian Sarkar, Enrico Foglia, and Philip Kotler
“100 Years of Community Engagement: The Regenerative Roots of Morettino Coffee” – Christian Sarkar, Enrico Foglia, and Philip Kotler

Categories

Archives

© 2016-19 The Marketing Journal and the individual author(s). All Rights Reserved

Produced by: Double Loop Marketing LLC
By using this site, scrolling this page, clicking a link or continuing to browse otherwise, you agree to the use of cookies, our privacy policy, and our terms of use.

Register for FREE updates

Email Address*

Name

no spam!

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More

Privacy & Cookies Policy