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Monthly Archives: May 2022

“Improving Return on Attention in the Idea Business” – John Hagel

“Improving Return on Attention in the Idea Business” – John Hagel

May 31, 2022

A D V E R T I S E M E N T

Recent Posts

“Go-to-Market (GTM): A New Definition” – Karthi Ratnam
“Jobs-to-be-Done for Government” – Anthony Ulwick
“The Power of Superconsumers” – Christopher Lochhead, Eddie Yoon, & Katrina Kirsch
“Zoom Out/Zoom In – Making It Personal” – John Hagel
“Regeneration or Extinction?” – a discussion with Philip Kotler, Christian Sarkar, and Enrico Foglia
“Climate scientists: concept of net zero is a dangerous trap” – James Dyke, Robert Watson, and Wolfgang Knorr
“The allure of the ad-lib: New research identifies why people prefer spontaneity in entertainment” – Jacqueline Rifkin and Katherine Du

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