“Go-to-Market (GTM): A New Definition” – Karthi Ratnam

October 10, 2023

“Beyond Scenario Planning” – An Interview with Daniel Erasmus

March 23, 2021

“Marketing 5.0: Technology for Humanity” – An Interview with Hermawan Kartajaya and Iwan Setiawan

February 3, 2021

“The Ministry of Common Sense” – An Interview with Martin Lindstrom

February 2, 2021

“When Logic meets Intuition: The Squircle” – an interview with Francis Cholle

July 21, 2020

“Post-COVID, It’s the Digital Experience” – An Interview with Paige O’Neill, Sitecore CMO

June 1, 2020

“The Future of Retail” – An Interview with John Deighton

December 16, 2018

“How AI is Transforming Sales and Marketing” – Matthew Hellman

September 12, 2018

“Marketing in the Age of Alexa” – An Interview with Niraj Dawar

July 9, 2018

“Proving the Value of Third-Party Data” – Don Sutherland, David Mendelsberg and Mark Blessington

June 23, 2018

“How to Monetize Car Data with Jobs-to-be-Done and CRM 3.0” – Daniel Rubin and Jennifer Miles-Losapio

May 12, 2018

“Intelligent Retail: The Rise of Frictionless Commerce” – Jamshed Dubash

April 23, 2018

“Myth versus Reality in Retail Today” – Frank Grillo and Karl Hellman

February 11, 2018

“Amazon’s Strategy Whiteboard: The Private Label Threat” – Christian Sarkar

January 10, 2018

“The Inversion Factor: How IoT Changes Everything” – Sanjay Sarma and Linda Bernardi

October 21, 2017

“The Four Horsemen” – An Interview with Scott Galloway

October 20, 2017

“Market Segmentation: Still the Bedrock of Commercial Success” – Malcolm McDonald

October 11, 2017

“Marketing & Innovation in the 21st Century” – Kohzoh Takaoka, CEO, Nestlé Japan

September 21, 2017

“How CMOs Can Build Trust” – Frank Grillo and Kimberly Whitler

August 19, 2017

“The Silver Lining of Click Fraud” – David Rodnitzky and Frank Grillo

August 16, 2017

“Criticisms and Contributions of Marketing” – Philip Kotler

July 17, 2017

“Rethinking Retail: From Micro-Moments to Mega-Experiences” – Frank Grillo

June 22, 2017

“Amazon’s Strategy Whiteboard: Whole Foods Acquisition Disrupts Retail” – Christian Sarkar

June 19, 2017

“Driving Toward CRM 3.0 in the Automotive Industry” – Tom Colucci and Daniel Rubin

May 18, 2017

“The Driver in the Driverless Car” – An Interview with Vivek Wadhwa

May 3, 2017

“AI and Jobs to be Done: The Future of Work” – Anthony Ulwick

April 13, 2017

“CRM 3.0: Can Technology Bring Human Interaction Back to Marketing?” – Shirish Lal and Michel Feaster

March 30, 2017