“Online Advertising is Changing – what you need to know to stay up to speed” – Claire Burdett May 10, 2021
“Marketing 5.0: Technology for Humanity” – An Interview with Hermawan Kartajaya and Iwan Setiawan February 3, 2021
“Crowdsourcing, Innovation, and the Tyranny of Ideas” – An Interview with jovoto’s Bastian Unterberg, Tim Aßmann, and Liz von Loewen October 24, 2020
“Ending the War Between Sales and Marketing” – An Interview with Philip Kotler and Neil Rackham October 10, 2020
“Post-COVID, It’s the Digital Experience” – An Interview with Paige O’Neill, Sitecore CMO June 1, 2020
“Ecosystem Marketing: The Future of Competition” – Christian Sarkar and Philip Kotler February 21, 2019
“Intelligent Retail: The Future of Shopping Experience Design” – Karl Hellman and Mark Blessington October 30, 2018
“How to Optimize Digital Marketing Execution: Notes from the Field” – Fred Dumas, Ioana Popescu and Mark Blessington September 13, 2018
“GDPR and Personalization: What Messages Are You Sending?” – Frank Grillo and Mark Blessington August 23, 2018
“Delivering Customer Outcomes versus Selling Products: The GE Digital Case” by Frank M. Grillo and Karl Hellman June 11, 2018
“How to Monetize Car Data with Jobs-to-be-Done and CRM 3.0” – Daniel Rubin and Jennifer Miles-Losapio May 12, 2018
