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“Regenerative Marketing: Lessons Learned from Italian Business” – Enrico Foglia, Christian Sarkar, and Philip Kotler

“Regenerative Marketing: Lessons Learned from Italian Business” – Enrico Foglia, Christian Sarkar, and Philip Kotler

June 16, 2021

“Cascades: Movements and Transformational Change” – An Interview with Greg Satell

“Cascades: Movements and Transformational Change” – An Interview with Greg Satell

June 6, 2021

“Narratives Shape Our Emotions” – John Hagel

“Narratives Shape Our Emotions” – John Hagel

June 4, 2021

“Does CX still matter?” – Jef Teugels

“Does CX still matter?” – Jef Teugels

May 14, 2021

“Sunshine on a Cloudy Day” – An Interview with Sunthalpy’s Carlos Omar Suárez

May 13, 2021

“Beyond Scenario Planning” – An Interview with Daniel Erasmus

“Beyond Scenario Planning” – An Interview with Daniel Erasmus

March 23, 2021

“Customer Intimacy and the Return to the Value of Time” – by Enrico Foglia

“Customer Intimacy and the Return to the Value of Time” – by Enrico Foglia

March 3, 2021

“The Ministry of Common Sense” – An Interview with Martin Lindstrom

“The Ministry of Common Sense” – An Interview with Martin Lindstrom

February 2, 2021

“What’s Next for Non-Profits?” – Christian Sarkar and Philip Kotler

January 24, 2021

“Emotion as the Foundation of Strategy” – John Hagel

“Emotion as the Foundation of Strategy” – John Hagel

January 23, 2021

“From corona anxiety towards a new Enlightenment – Why a return to normal is not a meaningful option” – Guido Palazzo

“From corona anxiety towards a new Enlightenment – Why a return to normal is not a meaningful option” – Guido Palazzo

January 14, 2021

“Marketing is what you do when you have a sh#tty product.” – Christopher Lochhead

“Marketing is what you do when you have a sh#tty product.” – Christopher Lochhead

January 5, 2021

“Crowdsourcing, Innovation, and the Tyranny of Ideas” – An Interview with jovoto’s Bastian Unterberg, Tim Aßmann, and Liz von Loewen

“Crowdsourcing, Innovation, and the Tyranny of Ideas” – An Interview with jovoto’s Bastian Unterberg, Tim Aßmann, and Liz von Loewen

October 24, 2020

“What’s Next for Marketing?” – An Interview with Sundar Bharadwaj

“What’s Next for Marketing?” – An Interview with Sundar Bharadwaj

October 21, 2020

“Harnessing Your Personal Narrative” – An interview with John Hagel

“Harnessing Your Personal Narrative” – An interview with John Hagel

October 3, 2020

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A D V E R T I S E M E N T

A D V E R T I S E M E N T

Recent Posts

“The Ten Deadly Marketing Sins — Reimagined for the Regenerative Era” – Christian Sarkar and Philip Kotler
“AI Destroys Months of Work, Fabricates Data, and Lies About It—Like a Human” – David Sehyeon Baek
“Technology and the Common Good” – Christian Sarkar and Philip Kotler
“Cultural Presence: The Social Function of Milan Design Week” – Barbara Dal Corso
“Wicked Problems” – An Interview with Philip Kotler and Christian Sarkar
“Dragon proofing your legacy brand” – Grant McCracken
OP-ED: “Autopsy Of a Brand: Tesla” – George Tsakraklides
“The 5th P is Purpose” – Christian Sarkar and Philip Kotler
“The CEO-as-Brand Era: How Leadership Ego is Fueling Tesla’s Meltdown” – Ilenia Vidili
“The Future of Marketing is the Quest for Good” – Christian Sarkar and Philip Kotler
“Questions for the New Year” – John Hagel
“Enlightened Management – An Interview with Gabriele Carboni”
“If you’re not thinking segments, you’re not thinking” – Anthony Ulwick
“Does Marketing Need Curtailment for the Sake of Sustainability?” – Philip Kotler
‘Social profit orientation’ can help companies and nonprofits alike do more good in the world by Leonard L. Berry, Lerzan Aksoy, and Tracey Danaher
“Understanding Hallyu: The Impact of Korean Pop Culture” by Sanya Anand and David Seyheon Baek
“Go-to-Market (GTM): A New Definition” – Karthi Ratnam
“Jobs-to-be-Done for Government” – Anthony Ulwick
“The Power of Superconsumers” – Christopher Lochhead, Eddie Yoon, & Katrina Kirsch
“Zoom Out/Zoom In – Making It Personal” – John Hagel
“Regeneration or Extinction?” – a discussion with Philip Kotler, Christian Sarkar, and Enrico Foglia
“Climate scientists: concept of net zero is a dangerous trap” – James Dyke, Robert Watson, and Wolfgang Knorr
“The allure of the ad-lib: New research identifies why people prefer spontaneity in entertainment” – Jacqueline Rifkin and Katherine Du
“What is ‘ethical AI’ and how can companies achieve it?” by Dennis Hirsch and Piers Norris Turner
“How the US military used magazines to target ‘vulnerable’ groups with recruiting ads” – Jeremiah Favara
“Ethics and AI: Policies for Governance and Regulation” – Aryssa Yoon, Christian Sarkar, and Philip Kotler
“Product Feature Prioritization —How to Align on the Right List” – Bob Pennisi
“The Community Value Pyramid” – Christian Sarkar, Philip Kotler, Enrico Foglia
“Next Practices in Museum Experience Design” – Barbara Dal Corso
“What does ESG mean?” – Luciana Echazú and Diego C. Nocetti

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